Nathanael Fast’s research focuses on the tools people use to lead and influence others in groups, organizations, and society. His work examines the determinants and consequences of power and status as well as the psychological mechanisms that lead cultural ideas and practices to become and stay prominent. He also studies the psychology of social networks and how new and emerging technologies are shaping the future of humanity.


Featured Items



Psychology of Technology

Nathanael co-founded the Psychology of Technology Institute in 2016. The Institute organized interdisciplinary conferences on the topic in Los Angeles in 2016 and Berkeley in 2017.



Feeling High but Playing Low

New research published in the Personality and Social Psychology Bulletin with colleagues shows that people with a high need for belongingness respond to positions of power with submissiveness.



Poets & Quants, 40 under 40

In 2014, Fast was selected as one of the "World's 40 Best Business School Professors Under the Age of 40" by Poets & Quants.